SIP INTO SOMETHING SPECIAL

Introducing Canada Dry’s Revamped Look and Newest Flavor Sensation

Keurig Dr Pepper is unveiling new packaging and flavor innovation for its legendary brand Canada Dry. Debuting this month across the brand’s entire portfolio of Ginger Ale, club sodas, tonic waters and more is a fresh look that marks the first update to the brand’s signature style in the U.S. since 2010. The rebranding includes all-new graphics meant to evoke the 120-year history of the brand but with a modern makeover that cues the relaxation and comfort vibes of Canada Dry. In addition, the brand recently introduced a new permanent flavor extension – Canada Dry Fruit Splash.

Sip into something comfortable

The comprehensive brand refresh touches all Canada Dry products – more than 10 varieties – and reflects the meaningful visual elements that bridge the history of the brand – the iconic crown and shield plus its signature green, gold, and red color palette – with a significantly more modern look and feel. The resulting new look features a simplified crown and shield with a new map-inspired background pattern that cues refreshment through effervescence in motion.

“The new design is at once comfortably familiar and refreshingly modern to ensure the brand delights generations to come,” said Allison Kapp, Senior Brand Manager of Canada Dry. “Consumers know Canada Dry when they see it and we wanted to elevate the packaging to signal connection in a more impactful way on the shelf.”

Splash into flavor

Introduced to retailers nationwide last month, Canada Dry Fruit Splash is a first-of-its-kind twist on the refreshing taste of the brand’s classic ginger ale, infused with the sweet, tangy flavor of cherry and a splash of real fruit juice. The first flavor of Fruit Splash, Cherry Fruit Splash, is a crisp, refreshing, and relaxing flavor designed to helps fans to unwind.

And the best news? This sip-sized comfort is a part of the Canada Dry permanent lineup – the first since 2020 — to provide even more ways for consumers to enjoy Canada Dry.